Fika

Fika is a concept

A state of mind, an attitude. Its an important part of Swedish culture, and being embraced around the world, now in USA and UK coffee shops by milllenniels and beyond. A coming together.  Many Swedes consider that it is almost essential to make time for fika every day. It means making time for friends and colleagues to share a cup of coffee (or tea) and a little something to eat. Fika cannot be experienced at your desk by yourself. That would just be taking coffee and cake.

Fika is a ritual

You hear the brand Volvo, what you may not know is even the mighty Volvo plant stops for fika. Fika means people and community comes first.  Health is part of that. Care for people with less smoke in coffee and smoke and gas going into the coffee beans. All Swedes consider it important to make time to stop and socialise. To take a pause. It refreshes the brain and strengthens relationships. And it makes good business sense: firms around the world  have better teams and are more productive where fika concepts are institutionalised in the firm. Organic coffee and tea brings people together. 

Fika can be a verb

Swedes will say to each other, “Let’s go and fika!” or “You and I fika together so well”.

Exactly what you eat during fika is not really important. The food is incidental to the companionship, the socialising and catching up with friends and colleagues. But whatever food you choose for fika it should be fresh and well presented. Ideally it should be homemade.

fika organic coffee bean CDB coffee Kundalini coffee
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